AI training
for nonprofits

Transferable skills · University of California, Davis

Customer Research with Generative AI for Product Managers

Four modules choose a research audience and problem, plan and conduct consent-based interviews, extract themes, compare manual versus AI analysis and map a journey. Finish with jobs-to-be-done and opportunity priorities. The public syllabus names actual interview and analysis assignments, not merely promised customization.

View course at provider ↗See current provider access terms

Taught work

What this training covers

  • Four modules choose a research audience and problem, plan and conduct consent-based interviews, extract themes, compare manual versus AI analysis and map a journey. Finish with jobs-to-be-done and opportunity priorities. The public syllabus names actual interview and analysis assignments, not merely promised customization.

Source observed 2026-10-11

How you practice

  • Practice approach: Interview completion
  • Manual/AI analysis comparison
  • Journey map
  • Problem/opportunity assignments
  • The provider’s activity descriptions list assignments. Confirm assessment and feedback terms with the provider.

Source observed 2026-10-11

01See the taught method
02Try an appropriate task
03Review the result
A way to evaluate learning. Confirm which activities and feedback this provider includes.

Fit & requirements

Nonprofit task fit — editorial interpretation

  • Conduct consent-based service interviews and compare manual themes with AI analysis.

Source observed 2026-10-11

Prerequisites

Ask about prior knowledge and required software accounts.

Provider skill level

  • Beginner

Source observed 2026-10-11

Audience and scope

  • Execution requires appropriate access to the named tools and authorized data
  • Named course activities do not establish observed learner performance.

Source observed 2026-10-11

Plan your learning

Learning cost

Ask the provider for pricing · Certificate experience or subscription, confirm the available purchase option

Price source observed 2026-10-11

Delivery

  • Online flexible self-paced course or guided project

Source observed 2026-10-11

Time commitment

  • Advertised duration: 9 hours to complete
  • Module estimates: Module 1: 3 hours to complete (advertised study estimate)
  • Module estimates: Module 2: 2 hours to complete (advertised study estimate)
  • Module estimates: Module 3: 2 hours to complete (advertised study estimate)
  • Module estimates: Module 4: 2 hours to complete (advertised study estimate)
  • Scope: Overview and module estimates describe study effort
  • Video runtimes are listed separately.
  • Ask the provider about breaks and instructor contact time.
  • Module 1 video runtime: 48 minutes
  • Module 2 video runtime: 45 minutes
  • Module 3 video runtime: 29 minutes
  • Module 4 video runtime: 32 minutes

Source observed 2026-10-11

Access & dates

  • Access model: FAQ distinguishes paid Certificate experience, eligible trial and possible non-certificate option
  • Confirm the available purchase option
  • Confirm the full course or subscription price and actual start date before enrolling.

Source observed 2026-10-11

See current provider access terms

Software & other costs

Check which software plan, license or credits you will need.

Certificate & completion

  • Shareable Coursera completion certificate advertised

Source observed 2026-10-11

Instruction language

English · provider declared

Sources & current terms

Descriptions are based on public provider information. Exercise and certificate claims describe the provider’s terms; they are not firsthand course reviews.